Advertising Quotes
195 quotes
"To attract a lover, you need to craft the perfect Craigslist ad. Here’s mine: Free TV with purchase of potato chips and couch."
"All the papers that matter live off their advertisements, and the advertisers exercise an indirect censorship over news."
"It’s never been easier for audiences to skip, filter, or avoid advertising, so the best ideas are the ones that respect that the audience needs to get something out of the work; it should inspire, satisfy, or motivate them. You can’t just bombard people with messages anymore."
"The death of a billionaire is worth more to the media than the lives of a billion poor people."
"It is really not so repulsive to see the poor asking for money as to see the rich asking for more money. And advertisement is the rich asking for more money."
"You alone in Europe are not ancient oh ChristianityThe most modern European is you Pope Pius XAnd you whom the windows observe shame keeps youFrom entering a church and confessing this morningYou read the prospectuses the catalogues the billboards that sing aloudThat's the poetry this morning and for the prose there are the newspapersThere are the 25 centime serials full of murder mysteriesPortraits of great men and a thousand different headlines("Zone")"
"Any impossibility turned into a possibility is magic."
"Be creative while inventing ideas, but be disciplined while implementing them."
"Keep the momentum while you are moving to guarantee additional motion and momentum."
"Marketing and promoting doesn’t come down to the likes, the pins, the plus ones, the followers, the fans, the friends, the views, or the plays online. Marketing and promoting comes down to the conversions."
"The codfish lays ten thousand eggs.The homely hen lays one.Codfish never cackles to tell you what she has done.And so we scorn the codfish,while the humble hen we prize,which only goes to show you that it pays to advertise!"
"A newspaper is an oversized book with adverts and an expiry date."
"I don't know the rules of grammar. If you're trying to persuade people to do something, or buy something, it seems to me you should use their language."
"Advertising - A judicious mixture of flattery and threats."
"Marketing is so powerful that it can make even an extremely untalented musician a one-hundred-hits wonder."
"The people who are crazy enough to think they can change the world are the ones who do."
"As soon as a woman's primary social value could no longer be defined as the attainment of virtuous domesticity, the beauty myth redefined it as the attainment of virtuous beauty. It did so to substitute both a new consumer imperative and a new justification for economic unfairness in the workplace where the old ones had lost their hold over newly liberated women."
"Women who love themselves are threatening; but men who love real women, more so."
"What becomes of a man who acquires a beautiful woman, with her "beauty" his sole target? He sabotages himself. He has gained no friend, no ally, no mutual trust: She knows quite well why she has been chosen. He has succeeded in buying something: the esteem of other men who find such an acquisition impressive."
"The beauty myth is always actually prescribing behaviour and not appearance."
"The Victorian woman became her ovaries, as today's woman has become her "beauty."
"Is the beauty myth good to men? It hurts them by teaching them how to avoid loving women. It prevents men from actually seeing women. It does not, contrary to its own professed ideology, stimulate and gratify sexual longing. In suggesting a vision in place of a woman, it has a numbing effect, reducing all senses but the visual, and impairing even that."
"What are other women really thinking, feeling, experiencing, when they slip away from the gaze and culture of men?"
"Cosmetic surgery processes the bodies of woman-made women, who make up the vast majority of its patient pool, into man-made women."
"Beauty" and sexuality are both commonly misunderstood as some transcendent inevitable fact; falsely interlocking the two makes it seem doubly true that a woman must be "beautiful" to be sexual. That of course is not true at all. The definitions of both "beautiful" and "sexual" constantly change to serve the social order, and the connection between the two is a recent invention."
"When [beauty pornography is] aimed at men, its effect is to keep them from finding peace in sexual love. The fleeting chimera of the airbrushed centerfold, always receding before him, keeps the man destabilized in pursuit, unable to focus on the beauty of the woman--known, marked, lined, familiar—-who hands him the paper every morning."
"The maturing of a woman who has continued to grow is a beautiful thing to behold.Or, if your ad revenue or your seven-figure salary or your privileged sexual status depend on it, it is an operable condition."
"Healthy" and "diseased," as Susan Sontag points out...are often subjective judgments that society makes for its own purposes. Women have long been defined as sick as a means of subjecting them to social control."
"Today a woman must ignore her reflection in the eyes of her lover, since he might admire her, and seek it in the gaze of the God of Beauty, in whose perception she is never complete."
"The surgeons are playing on the myth's double standard for the function of the body. A man's thigh is for walking, but a woman's is for walking and looking "beautiful." If women can walk but believe our limbs look wrong, we feel that our bodies cannot do what they are meant to do; we feel as genuinely deformed and disabled as the unwilling Victorian hypochondriac felt ill."
"As women demanded access to power, the power structure used the beauty myth materially to undermine women's advancement."
"The surgeons' market is imaginary, since there is nothing wrong with women's faces or bodies that social change won't cure; so the surgeons depend for their income on warping female self-perception and multiplying female self-hatred."
"The stronger that women grow, the more prestige, fame, and money is accorded to the display professions: They are held higher and higher above the heads of rising women, for them to emulate."
"Spokespeople sell women the Iron Maiden and name her "Health": if public discourse were really concerned with women's health, it would turn angrily upon this aspect of the beauty myth."
"Glitters overshadow the subtle beauty... Same goes for publicity and authenticity."
"The whole people contracts the habits and tastes of the magistrate."
"Marketing is what you do when your product is no good."
"Posthuman. It was a word from advertising copy, breathless and empty, and all he’d ever thought it really meant was that the people using it had a limited imagination about what exactly humans were capable of."
"A businessman who stops advertising to save money is like a foolish who stops a clock to save time."
"Don't wait, just sweat."
"Don't fight to be right, but fight when you are right."
"Starting a business with brother either ends business or ends brotherhood."
"Life tests us to see our level of endurance."
"The meaning of life in western secular society is to be successful. So many people are success mad and they are encouraged to reach for something and have so called "worthwhile goals". Money, fame, power, good looks, possessions are the indicators of success and the media and advertising companies exploit this. People are conditioned to believe that they can only feel happy or good about themselves if they have these things. This of course is not true."
"The word love has been so abused by publicity and advertisements that we no longer know really what it means."
"If someone tells you that they’re called “blueberries” because they’re berries and they’re blue—believe them."
"...Her boyfriend gives her a Mercedes, [her friends] say, 'Oh, that's nice.' But her boyfriend gives her a diamond, they say, 'Oh, he's serious.' It's not just the gift of love-it's the gift of commitment. She's not jumping up and down because she got a diamond ring but because she got a guy! There are those who say you don't need diamonds. I say they're right. Just like you don't need sex."
Tom Zoellner, The Heartless Stone: A Journey Through the World of Diamonds, Deceit, and Desire
"Prostitutes are paid for taking their clothes off. Celebrities are paid for putting others' clothes on."
"The last thing the consumer index wants men and women to do is to figure out how to love one another: The $1.5 trillion retail-sales industry depends on sexual estrangement between men and women, and is fueled by sexual dissatisfaction. Ads do not sell sex--that would be counterproductive, if it meant that heterosexual women and men turned to one another and were gratified. What they sell is sexual discontent."
"In spite of hopes to the contrary, pornography and mass culture are working to collapse sexuality with rape, reinforcing the patterns of male dominance and female submission so that many young people believe this is simply the way sex it. This means that many of the rapists of the future will believe they are behaving within socially accepted norms."
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